Proicsa

sugarcane cultivation

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This program belongs to the Ministry of Farming, Livestock and Fishing, and it promotes the sugarcane cultivation, specifically in the province of Tucumán, Argentina.

The main idea was to perform a video that shows how the program works, through an infographic animation.

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Credits

Creative Direction: Jonathan Diment
Art Direction: Martin Soliani
Animation: Tercer Espacio
Soundtrack: Shura Ruchtein
Illustrations: Estudio Zapo
Storyboard: Rocio Scetti
Voice-over: Tucu Lopez

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